Crazy People
Sometimes what the world needs are a few crazy people. Lorraine Ball shares her ideas on where all the crazy people have gone!
Secret to Trade Show Success
Are you considering participating in a trade show, home show or business showcase this year? If so, here are a few tips which will help you make the most of your investment! Read More…
PPC is an Affordable Advertising Option for Small Businesses
Written by Amy Rowe
Working on a tight budget? Caroline Melberg’s blog has a tool might be an effective and inexpensive marketing solution. PPC or Pay Per Click is very affordable way for small businesses to advertise. You can set the amount you can afford to spend each day, be that fifty cents or fifty dollars and your ad will stop showing once you have hit that amount. It can be a great method of gaining targeted traffic to your business website . . . if you use it correctly. The way you craft your PPC ads will directly affect how targeted your traffic is. You want to use your keywords in the title of the ad, but clarify in the next two lines. This helps ensure that people aren’t mislead. When someone is looking for discount children’s books and you don’t specify that you offer used textbooks on your website, you’ll end up paying for clicks that are completely useless. Read More
Cherries and Other Marketing Tips
Very often children are our best teachers. In this light-hearted presentation, Lorraine Ball shares an unusual networking lesson, from a child’s perspective
Mediocre Beats Brilliant
Too often business owners have brilliant ideas but fail to think through all the steps necessary to turn their ideas into reality. The result… failure or mediocre performance, when there could have been extraordinary success.
Whether you are trying to launch a new product or company, or simply run a successful promotion or special event, a well thought out tactical plan gives you a great foundation! Read More…
Who is on Your Front Row
Rainmaker President, Lorraine Ball shares her thoughts on why it is important to surround yourself with people who support you!
Thanks to Dave Anderson and Pinpoint AV for the production of this video
Lessons from the Kitchen – How to Make a Great Stew, Company or Network
Years ago, my mother gave me the secret to making a great stew. I am not much of a cook, but her advice makes a lot of sense when you are trying to build a great company, team, or advisory board. Read More…
How to Build a List Online & Offline in 2008
Written by Amy Rowe
Here is an interesting and useful article that I found on Jimmy Vee and Travis Millers’ website, gravitationalmarketing.com. This article will help any small business owner understand and get better use of list building. In the article a reader asks the question “What’s the true trick in building a list? I am all ebooked out. People are almost afraid to subscribe to anything now days.”
Make Your Web Visitors Feel Welcome
A great Web site is more than just an on-line brochure. For many small businesses, it is the only store-front your customers will experience. Are you ready for visitors?
Here are a few suggestions to improve your visitors experience.
Low Carb Ways to Stand Out at Trade Shows
Written by Amy Rowe
Here is a cool article about how to stand out at a trade show written by Rajan Sodhi. He says companies preparing for a trade show find themselves asking the same question. How can they stand out and attract interest amongst the hundreds of exhibitors and competitors occupying the same real estate? The answer lies in four areas…Read More
