Posted by on Dec 24, 2008 in Social Media | 6 comments

In a recent post I talked about the benefits of making friends, though social networks then connecting to your friends by linking and mentioning them on your blog and posting comments on theirs.

Now I want you to go a step further, consider guest blogging on other websites, and inviting smart writers to guest blog on yours. For small business owners this is a brilliant strategy. It is like being invited to go on a sales call with a strategic partner.

For more reasons on why this strategy works check out :The Seven Reasons Every Blogger Shoud be Guest Postin

  1. New Audience
  2. More RSS Subscribers
  3. Win-Win Situation
  4. Networking
  5. Fresh Perspective
  6. Different Social Networks
  7. Link Building

When it comes to building an interesting blog, don’t be afraid to share the spotlight, the cumulative effect is a much better blog.

At Roundpeg, Amy, Taylor and Annalise all write from time to time, and it is fun to see the different feel it gives to Business Notes. Early next spring be sure to look for comments from Erica and Rebecca too!

In 2009, I am hoping to have a few other guest posts to share.  Interested?  Drop me note.

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    • http://www.toddsmithphotography.com/transparency/ Todd Smith

      Thanks for this suggestion. I’ve been watching everyone else do guest blogging, but somehow never thought I should do it. I’m now thinking maybe guest artists on my photography blog might be a good fit. Do you have any other suggestions?

      Hey, by the way. Congrats on becoming an SOB! :)

    • http://www.roundpeg.biz Lorraine

      Todd,
      I don’t know him, but I really like Justin Korn’s blog http://blog.justinkorn.com/index.php/2008/12/another-day-in-florence/

      Now I do know Paul D’Andrea, he is a local Indy photographer http://pdaphotography.blogspot.com/

      Maybe they will have an idea or too for you.

      Loved your snow photos by the way!

    • http://www.toddsmithphotography.com/transparency/ Todd Smith

      Thanks, Lorraine! This is a great help. :)

    • http://www.pdaphotography.com Paul D’Andrea

      Thanks for the recommendation, Lorraine! This is a great idea, one that I’ve thought about but haven’t done yet.

    • http://www.roundpeg.biz Lorraine

      I actually had Hazel Walker write a post today, and the traffic to the post http://www.roundpeg.biz/2009/01/are-you-tracking-your-referrals/ clearly indicates some of her followers came to see what she had to say here.

    • http://www.justinkorn.com Justin Korn

      Hey Lorraine – Thanks for suggesting my blog to Todd. I think guest posting and having guest posters is a great idea for anyone trying to expand their audience.

      Todd – If you are ever interested in having a guest poster or guest posting, I’d be happy to collaborate with you. I haven’t thought about having guest posters myself yet, but I think it would be a fun adventure.