Trend # 13 Relationship Marketing
Tom Now wrote a terrific post earlier in the year for StartUp Nation. In it he made a list of the 20 hottest Internet Marketing Trends for 2009. As I read it, I thought, it should have been twenty ( or at least ten) separate posts. So that is what I have done. From time to time since I read the post, I go back and take a closer look at his predictions and suggestions and how some of our clients are incorporating these trends. Today:Trend #13: Relationship Marketing – In his original post Tom says: Companies will move towards a relationship-building model with their customers....
read moreRadio Interview with Ingrid Cummings
I recently had a chance to spend some time with my friend Ingrid Cummings on her Radio Program : Rubicon Salon. We talked about marketing and social media and just had fun. You can listen to the interview here. And check out the weekly broadcast of “Rubicon Salon” when it airs Friday mornings at 9:30 a.m. on WICR-FM 88.7 in...
read moreCreative Input
All work and no play, makes a business owner a very dull person. So in between all the serious blogs and news sites, sometimes I just enjoy the diversion of the more create posts from TED.com. And this morning, with a ton of work to do, I took a brief ( 13 minutes to be exact) break to enjoy this presentation byBruce McCall . An artist, Bruce is well know for his clever covers for the New Yorker Magazine. My favorite part of the a brisk and funny slideshow of his faux-nostalgic art comes at the very end a series of images entitled the Ascent of Man. Check it out when you...
read moreNot Everyone Loves Networking
I am a self-confessed networking junkie. ( I have even written a short book on the subject). I love it so much, and it comes so naturally to me that I often forget how hard it is for others. Rob May, an engineer by training has written a wonderful post How to Network for Introverts. What I found interesting in his comments, is his suggestions are very similar to my ground rules: Networking is an investment, not a nuisance. At first, you have to kiss a lot of frogs. Don’t spend too much time on it. Do cool things. Invite people to lunch. Go regularly to things you like. Analyze your...
read moreUsing Web 2.0 Technology to Teach Small Businesses About Web 2.0 Technology
Recently I put out a request on Twitter for submissions from Guest Bloggers. It is not that I am being lazy, I just think Business Notes from Roundpeg will be more interesting with contributions from different writers. Today’s guest post is from Linda Daichendt. We have never met face to face, but I enjoy reading her posts on Twitter, and I hope you will enjoy her post today. The author, Linda Daichendt, is Founder, CEO and Managing Consultant at Strategic Growth Concepts, a consulting and training firm specializing in start-up, small and mid-sized businesses. She is a...
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