Buy A Book
Confessions of a Networking Junkie – $25.00
Savvy networkers know that it is healthy for a business to get its BUZZ from networking. With a solid base of contacts and referral sources, a true networking junkie can say goodbye to cold calling and scale back on expensive advertising.
Discover a simple 12-step program designed to help any novice create a plan for their networking addiction.
As you use the workbook and listen to the 25 minute companion CD you will learn:
-
Simple techniques to put the right words in your word of mouth marketing
-
Practical strategies to build a referral network
-
Tools you can use to find business in your business card pile
Check our a free preview or order your copy today!
The Entrepreneur’s Notebook: A Guide to the Science of Marketing – $20.00
Every company, large or small faces the same challenge – to create effective marketing. The difference? Large companies typically have a systematic process for the development of their marketing plans. Now you can learn the secret to big company marketing.
In this combination reference manual and workbook, you will find a step-by-step process to make your marketing investments more effective.
-
Apply the Science of Marketing to your business
-
Prepare a SWOT Analysis and use it to create realistic action plans
-
Build a Marketing Pyramid and use it to form your Marketing Plan
-
Segment the market, identifying the best potential customers
-
Use what you know about your customers as the foundation of quality communication
Check our a free preview or order your copy today!
BusinessMap: A Practical Guide to Business Planning – $35.00
As a small-business owner, you need a map — a business plan! Without it, you are traveling blind. Often, the road to achieving your goals is a series of small steps. Creating a schedule for these interim steps or milestones will help you track progress toward the overall goal. In this combination book and companion CD, you will discover a step-by-step process complete with numerous examples to help a new business owner create a viable business plan.
Accompanied with blank forms and outlines, “Business Map” provides you will all the necessary information to get your started. Business Map contains:
-
Outline of what your plan should contain along with a complete listing of the questions your plan should answer throughout the process
-
How to avoid the 10 most common mistakes small business owners make when writing their business plan
-
Excerpts from plans across a range of industries to help you formulate your plan
Check our a free preview or order your copy today!
