Keeping Your Blog Fresh
It is one thing to start a blog, yet a completely different thing to begin a successful blog. As easy as it may seem, it takes skillful, captivating writing to keep a reader interested and more importantly, coming back for more. Problogger Darren Rowse suggests that sometimes you need to shake it up a bit to keep your readers interested. While trying something completely new may work very well for a professional blogger, it is a little harder for a small business owner who has a specific product or service to promote. But Darren’s suggestions weren’t really all that far out...
read more4 Tips for a Better Website
Two years ago, I wrote this article for my newsletter: Tips for a Better Website. I have learned a lot in the last few years about SEO helping companies as an Indianapolis web design firm. While I have changed my opinions on many things, I am still comfortable with most of these suggestions. As you read these web design tips, tell me what you would add to the list of ways to improve your visitor’s experiences. Indianapolis Web Design 1) Be a Good Host What I said then: Before you tell visitors about your expertise, great service, smart employees, etc. take the time to prove you...
read morePut Things Where they Belong
As we have been working on our website redesign, we have had some interesting discussions. One of the topics I have struggled with is web site navigation. What are the main topics we should present to visitors, what are secondary? While most Web Site navigation is organized logically, from the company perspective with “products,” “services,” “solutions,” etc. grouped together I have seen some really effective navigation schemes based on user groups or customer challenges. Initial questions help users figure out where to go next. Example: Are...
read moreSocial Media and Diets
So I should probably start by saying like most women, I have been on a lot of diets. Some work, some don’t. Right now, I seem to have hit on a plan that works for me. It is pretty simple, I count calories. I can eat anything I want, as long as I don’t exceed my daily total. On this type of diet, if you are going to be successful, you start making choices, . The same needs to be true for your social media plan. While there are lots of choices out there, you can over eat if you try to put too many in your daily diet. And while two chocolate shakes might allow me to...
read moreLogos & More
[Show as slideshow] [View with PicLens] Great Brands begin with a great logo, supported by consistent use of font, color, style and words. Let Roundpeg help you create a brand that is both memorable and meaningful to your customers. Our services include: Company names and...
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