Social Location – I’m Here Are You?
Today’s guest post is by Simon Salt is CEO of Marketing Communications Agency IncSlingers. He is a Blogger, Writer & Entrepreneur As small business owners, you don’t need to be told the importance of customer relationships. Without them your business wouldn’t have grown and you wouldn’t still be in business. It is often mystifying to the small business community how excited large business seems to get everytime a new piece of technology appears that promises to “bring them closer to the customer”. Being close to the customer is what small business is all about and how...
read moreAdd Value to Your Power Team and They Will Add Value to Your Business
In life it is about showing up; being there when someone is ready to talk. Social media makes it easier to show up, but the real fundamentals of building a relationship extend beyond the occasional tweet.As a small business owner it is easy to feel like an island. When you establish a network and power team, and work on regular basis to stay in touch, and bring something of value to the interactions, you will find others begin to do the same for your. Liz Strauss has written a terrfic post about Powering Up Your Network by Bringing it Closer. In it she suggests: Be a good surprise....
read moreOn the Other Side of the Desk
Here at Roundpeg, we’ve been interviewing candidates for our PR intern position (and we are still looking!). As someone who sat in that interview chair less than a year ago, I find being the interviewer a difficult and somewhat surreal experience. For anyone else who struggles with the hiring process, or for anyone out there searching, I wanted to share what’s going through my mind as I chat with a candidate. Show, don’t tell: Many people like to say that they’re great writers, or that they’re social media addicts. That’s all well and good, but prove...
read moreRoundpeg Radio – The Soundtrack of Your Life
Have you ever noticed how TV shows and movies use music in the background at pivotal moments to drive home an emotion or idea. The theme songs and sound tracks, when done well become more memorable then an individual episode. In a way, Roundpeg Radio has become our sound track on Fridays, so this week we are looking for theme songs and back ground music. From classic hits to obscure favorites, send us suggestions along with the name of the TV show or movie. We’ll start off at 10 am with some music from some old classics: I’ll Be There for You (Friends) Where Everybody...
read more5 Ways to Start Getting Leads from Twitter Right Now
Today’s guest post is by my good friend Michael Reynolds, the owner of SpinWeb, an Indianapolis web design firm that specializes in creating and marketing transaction-ready websites for associations, small business, and corporations. 5 Ways to Start Getting Leads from Twitter Right Now Twitter is still the new kid on the block in the world of social media. Even though it has been around for years, many people still don’t really “get” Twitter and don’t know how to use it to generate leads. I generally recommend that my clients keep things simple and resist...
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