Blog Talk Radio Roundpeg is On the Air

I have been podcasting for about a year and I like the results.  I typically record the programs using my Iphone or a microphone on my computer.  I edit the files using Audacity and upload them to Podbean.  People seem to enjoy the short programs, and web traffic and time on site increases on days we have a pod cast. I love when I can interview someone.  It always makes the show more interesting.  However, sometimes it is hard to find time to get together to talk with the person I want to interview.  BlogTalk Radio provides a viable solution. I am just learning to use the tool, but I...

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It's all about Klout

Since the dawn of social media way back in the mists of history, people have been trying to figure out how to accurately gauge the impact and ROI of their tweeting, Facebooking, and LinkedIn efforts. While there is no perfect tool, many social media specialists, including those of us here at Roundpeg, think that Klout is the best tool currently on the market. Lorraine has talked on this blog before about Klout, but in the past few days, it’s undergone some radical changes. Some people try to measure social media efficacy with pure number of followers or friends. That raw number is...

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It’s all about Klout

Since the dawn of social media way back in the mists of history, people have been trying to figure out how to accurately gauge the impact and ROI of their tweeting, Facebooking, and LinkedIn efforts. While there is no perfect tool, many social media specialists, including those of us here at Roundpeg, think that Klout is the best tool currently on the market. Lorraine has talked on this blog before about Klout, but in the past few days, it’s undergone some radical changes. Some people try to measure social media efficacy with pure number of followers or friends. That raw number is...

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Results: Small Business Facebook Study

Over the past few weeks, we’ve been revealing the results of our Facebook survey. This was a follow up to our Spring, 2010 Small Business Social Media Survey. We had a great response and lots of interesting insight into how small businesses are making use of social media in their businesses. Now, we’ve compiled all of the results into one in-depth white paper. Fill out the form below to download your FREE copy. And we are kicking off the twitter study, so be sure to share your thoughts here. It takes a few minutes for the PDF to load after you hit the submit button, so please...

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Celebrate Small Business Saturday

I first wrote this blog post, for Indy-Biz almost 4 1/2 years ago. Amazing how little has changed from a government perspective. Every day the press focuses on big business in Indiana. Will we or won’t we get the latest Toyota, Honda or other plant? While important to our economy, I think we are missing a very large business segment: Small and Micro Business.  In Central Indiana, there are more than 65,000 companies with sales under $1 million dollars. Isn’t it about time someone paid attention (not just lip service) to them?? If even 10% of these firms add one employee this year, it...

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