One of the key elements in building a successful social media stew is deciding which media to throw in the pot, and how to season. Des Walsh, a consultant out of Australia of  has an interesting approach.  While is he is fairly open with his facebook friend requests, he only links with people he feels that he knows.

In contrast, I treat LinkedIn like a giant networking event.  Since I share only professional information, and nothing personal, I consider a LinkedIn connection comparable to handing out my business card.  Facebook, to me,  is more personal. I don’t want everyone I meet to see pictures of my vacations, kids and office party.

Although I completely disagree with his approach, and I told so, I think having a strategy and following it is better then flying blind. What do you think?

By the way, my comment on his blog set of an interesting chain of events which ended with a Skype call, and a connection on LinkedIn

Want to learn more about social media strategy?  Join Allison and I for our next session of social media stew.

When:  Thursday,  February 3, 2011 3:30 – 5:00

Where: Sandler Training – Trustpoint – 6666 W 75th Street

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There is no charge to attend, but seating is limited, so please reserve a seat.

What’s a session of Social Media Stew like?   Check out the video of the session we held in December.

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  • http://www.unitedmedianow.com Valerie Strohl

    I agree with you, Lorraine. Facebook is more private. Although I do hear what he is saying about LinkedIn. It can overwhelm you, and do you really want to be talking with a bunch of people who have no interest in what you are doing, and visa versa. Personally, I’m just trying to catch up on Twitter (a mind-bending experience), and keep my blog going. Appreciate your blogs – they are helping me quite a bit.

  • http://www.roundpeg.biz Lorraine

    Valerie,
    I don’t typically “talk” much to people on LinkedIn. I find it is more helpful as an address book, and a place to check professional credentials. I like to look at the status updates to see what business associates are up to, and have had several really nice projects come to me as a result of keeping in touch with former co-workers.

    Twitter is definitely my primary social platform, but I have to keep up on all of them because of the support we provide for our clients. There are some days it feels like a full time job.. But it does work, so I am not about to give it up.

    Glad you enjoy the content. It has been fun to see it evolve over the years.