That’s A Wrap: Week ending January 28
As January comes to a close, it is a good time to revisit those New Year’s resolutions. Are you on track? There is still 11 months left to make this the best year ever. Marketing, social media and pr activities can all be important elements in your business resolutions. Need some ideas on where to start? Bookmark Business Notes from Roundpeg, Subscribe to our RSS Feed, or drop by each Friday and check out the weekly summary. Here is a summary of what we talked about this week. Saturday Social Media Stew Last fall I figured out I was a social media chef because great tasting...
read moreRoundpeg Radio: Back Home Again in Indiana
Did you know: The first long-distance auto race in the U. S. was held May 30, 1911, at the Indianapolis Motor Speedway The movie “Hard Rain” was filmed in Huntingburg. The first professional baseball game was played in Fort Wayne on May 4, 1871 At one time Studebaker Company of South Bend was the nation’s largest producer of horse-drawn wagons. Santa Claus, Indiana receives over one half million letters and requests at Christmas time. David Letterman, host of television’s “Late Show with David Letterman,” was born April 12, 1947, in Indianapolis. James...
read moreBodywise Long Distance
We recently finished a web project for Bodywise Therapeutic Massage located in Ann Arbor Michigan When you look at the site, it is simple, clean, and functional, but there isn’t anything extraordinary about the site. Despite it’s simple appearance, it is one of the most important sites we built at Roundpeg last year. Why? Because the entire process: selling/building/training/was done remotely. We never met the client face to face. For an organization as personal as Roundpeg, this was a challenge, but what we learned in the process will be a huge benefit in 2011 and...
read moreIs Your Marketing in Balance?
Before starting Roundpeg, I spent 11 years in the HVAC industry. Working with contractors all across the US I built a fairly simply budget model. The analysis looks at existing customers,(service contracts), business concentration (new construction, service, commercial customers) and budget allocation. Recently I had a chance to work with Anacore, an amazing software development company here in Indy to transform my model into an interactive tool. We still have a few bugs to work out, but the input screens, video and feedback reports are all working. So if you want to know if your...
read moreStart a Business
Thinking about starting a business, but not sure where you should focus your efforts? A recent post on Entrepreneur.com identifies a series of of trends and niches for 2011. Boomers Again: Buying and Still Working! 76 million-strong, Boomers are providing a slew of market opportunities such as construction services to make homes more senior-friendly; supermarkets with lower shelves and wheelchair-compatible shopping carts; and sales and techsupport by phone for seniors, by seniors 62 percent of working boomers expect to stay in the labor force for at least nine more years – So they...
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