Next Big Thing, Episode 2: Alex Baker
Recently I sat down with Alex Baker, Chief Executive at Infinistorm. Alex has a passion for technology and every time I speak with him I learn about new ways businesses can leverage technological advances. As I caught up with Alex in a very noisy coffee shop, he was very excited to talk about “virtualization”. While large corporations have taken advantage virtualization for several years, it is now a viable alternative for smaller businesses, which make up the core of both Alex’s (and our) clientele. Some of the advantages Alex highlights are: Energy savings Increased...
read moreSocial Media at 25 and 50
One of the most contentious issues in social media today is age. Whether it’s saying folks over 40 are too old to “get” social media, or implying 20-somethings lack the strategic background necessary to get that coveted social media ROI, the great age debates can be brutal. It’s time to settle this once and for all: Some people lack technical understanding. Some people lack the strategical know-how to monetize social media. Some people are just plain stupid. None of these conditions are age constrained. Simply put, people of any age can succeed (or fail) at social...
read moreIt’s a Wrap, Week Ending March 25th
This week our blog included lots of video and podcast interviews. We really like mixing up the content; the mix makes the blog a lot more interesting. It also allows us to deliver content in a variety of ways to meed the preferences of our visitors. So if you haven’t been by all week, here is a slice of the videos, podcasts and blog posts you missed. Saturday – Internet Promotion In this video interview I share a very specific example of how one client used an internet marketing promotions to drive traffic to website and fan pages, and build his email list for future...
read moreAt Roundpeg Radio, We are Family
One of the things most people notice right away when they visit Roundpeg is the presence of our four legged staff members. Bonnie and Clyde are an integral part of our daily routine. They welcome our clients, make us laugh, and keep us on our toes. And recently, we made an addition to the Roundpeg family.Her name is Maybee. She is a small torte who loves to share Allison’s breakfast, and sample her diet coke. So this week Roundpeg Radio is dedicated to Bonnie, Clyde, Maybee, and animals everywhere. Send us your favorite animal song from : Who Let the Dogs Out to How Much is...
read moreTime to Review Spending, Again
Two and half years ago, as the economy was beginning to cycle down, I read an article by Susan Cramm. She suggested : It’s not what we earn, it’s what we keep. Spend wisely, and your dollars will go a lot further than you think. She argued we had probably outsourced too much and that we needed to find a balance between productivity and loss of control. Living within our means personally, might mean mowing our own lawns and cleaning our own homes. As business owners, to save money and remain in business, she suggested we might have to make the same frugal choices in our...
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