Airborn Media – #GusFlt0511
Later this week I am going to take to the skies with a team of bloggers and social media professionals as guests of the Air Force Reserve Command operations. We have been invited to participate in a special in-flight demonstration of one of their jets being refueled in flight. The mission is a media event, designed to showcase the activities of this Indiana based operation. The Air Force is tapping into the growing influence of bloggers and social media professionals. I am not sure they are ready for our sense of humor (BgKahuna keeps threatening to fly the plane), but I think they...
read moreThat’s A Wrap, Week Ending April 29
The year is flying by. Have you made a dent in that list of goals for the year ? If not, make plans to get started on Monday, after you catch up on what you missed on the Roundpeg blog. Saturday – Sales Shouldn’t Be Mission Impossible A short video break to make you feel better about those seemingly impossible clients. Sunday – Three Keys to Improving Local Search Tips on dominating local search engine results. Monday – Read Your Way to Success Allison explains that one of the requisites of good writing is reading. Tuesday – So What Are You Reading? Social...
read moreRoundpeg Radio Invites You to the Prom
It’s hard to go out on a Friday or Saturday night without seeing high school students bedecked in their pretty dresses or somber tuxes, celebrating that great American rite of passage: prom. What songs take you back to dancing with your sweetie? Tweet your request to @roundpegradio! Note: The widget may take a moment to load. Make sure your speakers are on! flashvars=”hostname=cowbell.grooveshark.com&playlistID=30186346&style=metal&p=0″ allowScriptAccess=”always” wmode=”window”...
read moreSocial Media Is About Ego
When it comes to social media, ego plays two critical roles: you need to boost everyone else’s, while curbing yours. No, this isn’t some nefarious plan to sabotage your competitors by giving them an overinflated sense of self-importance. Ego is the engine that makes social media work. No matter how many followers you have, I think even the most blasé social media user gets a tiny thrill when they see a new follower, or a new retweet, or a new reply. After all, being accepted and esteemed by a community is one of the most basic human needs. Every time someone responds to a...
read moreCollaboration is No Sweat
When I started Roundpeg 9 years ago, I had a vision of a creative and fun environment. I believed if people laughed at worked, enjoyed each other’s company, and took regular breaks to recharge their creative engines, they would be able to create a steady flow of new ideas to help keep our small business clients one step ahead of their competitors. What I have learned, is that maintaining our creative environment takes work, or maybe just a work out . So, last week the Roundpeg crew dropped by the kickboxing class at KnowSweat. I can tell you it is not as easy as it...
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