So You’re a Business Owner, Where’s Your Job Description?
Owning a business is about so much more then just what you started the business to do. In today’s guest post Brad Farris talks about what your job description really is. When I speak to groups of business owners and I ask them to raise their hand if they have job descriptions for their team members; about 80% of the hands go down. Now keep your hands up if you have a job description for your job, usually one or two remain up. If we know that job descriptions provide focus and accountability for our team members; and that focus and accountability helps them to perform better, why...
read moreThat’s A Wrap, Week Ending August 26
Saturday – Intern Insight Looking for an internship or know someone who is? Here are tips to help the potential intern stand out from the pack. Sunday – Substance >Style Striving to be the coolest website out there? Pay attention to the content of your site. Monday – September Small Business Seminars Our new conference room/training room is ready, check the September schedule of free seminars and be amongst the first to learn in our new space. Tuesday – Where Do You Play in Social Media? Lorraine summarizes the results of the 2011 Social Media Survey. Wednesday...
read moreFirst Week Down
by Brittany Wright Well, I survived! Week one of my internship is down and Allison didn’t eat me alive, make me cry or even scream obscenities at me. That’s a good sign, right?! On a more serious note, I have learned more than I ever expected to in the past 20 hours. In one short week, I sat in on a phone conference with Jay regarding web design for a client. During the meeting, we discussed themes, padding and navigation items. I was also able to attend a LinkedIn training session with Allison, where she discussed the importance of recommendations, how to connect with potential...
read moreMTFW: Beer Marketing
As the craft beer industry has exploded over the past few decades, a new marketing niche has emerged. Many beer drinkers are no longer willing to consider their beverages or their brew a commodity. Join us as we talk with Mike Thilman, a district manager for world class beverages as he addresses how his company competes in the craft beer market. In addition to Mike, we will be joined on the show by Hazel Walker, founder of Lipstick on the Rim, a beer appreciation group created by women for women who has some very specific opinions about the mistakes beer marketers are making. ...
read moreWhere Do You Play In Social Media?
It is a simple question, but the answer is not so simple. Where should you play in social media? It depends on the industry your are in. We recently completed another social media survey and found some interesting trends as business owners answered questions about where they are spending time on social media. A copy of the complete report can be found here. http://www.roundpeg.biz/2011/08/small-business-big-impact/ In the 2010 Small Business Social Media Study, we focused on the most common business networks, LinkedIn, Facebook, Twitter and Plaxo. In 2011 we added Foursquare,...
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