Facebook currently has about 900 million active users, and that number gets larger every day. For many people, if Facebook isn’t set to their Internet browser’s home screen, it’s a habit to type it in the URL bar first thing. But are you effectively using Facebook to your company’s best advantage? Person-to-person communication is especially important in small business social media marketing strategy. Your customers want to feel like they are interacting with you, and sometimes more importantly with other customers using your product.

In this presentation, Lorraine gives a tour of Facebook’s many pages and settings. She shows the difference between a personal account and a business-focused account. She also describes how analysis and advertising can aid to your marketing efforts. Don’t miss this valuable tool to give your company’s Facebook a much needed lift.