Posts by Lorraine

Why Brilliant Ideas Fail

Why Brilliant Ideas Fail

By on Apr 24, 2014 in Blog, Marketing, Strategy | 1 comment

As children we learned there are right answers and wrong answers. We learned choosing the wrong answer or making a bad decision had serious consequences. It was important to be right. Life and running a business just aren’t that simple. In many cases, the best ideas and the answers which are considered “right” will fail. Why? Success isn’t in...

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A Little Help From Your Friends: Building a Social Media Network

A Little Help From Your Friends: Building a Social Media Network

By on Apr 21, 2014 in Blog, Content & Social Media, Marketing | 0 comments

One of the coolest things about social media is the ability to reach a wide audience with your ideas, messages, images and questions. It really helps to have a broad network of friends, fans and followers cultivated over time. Unfortunately, money can’t buy friends or real fans. I’m surprised to still see people offering to provide up to 10,000 new fans...

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How to Build a Project Timeline

How to Build a Project Timeline

By on Apr 15, 2014 in Blog, Marketing, Strategy | 0 comments

When you first start thinking about those important dates like deadlines for projects, birthdays, anniversaries and vacations, they seem so far away. You feel like you have plenty of time to plan, buy gifts or work on the project, but you get busy. The days fly by and suddenly you are out of time. Have you ever noticed how important dates sneak up on you? While I...

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How I Beat Writer’s Block

How I Beat Writer’s Block

By on Apr 11, 2014 in Blog, Content & Social Media, Marketing, Strategy | 0 comments

This may surprise many of you who have read my blog posts and newsletters for years, but I am not a writer. For me, the blank page is intimidating. I know writing is vital to my success so I’ve come up with a number of strategies which help me get past writer’s block. Break the Block Talk before I write- I naturally think aloud. I often brainstorm with...

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Unique Content Sets You Apart

Unique Content Sets You Apart

By on Apr 7, 2014 in Blog, Content & Social Media, Marketing | 0 comments

Everyone is writing these days. Google keeps telling us “content is king” and everyone wants to be internet royalty. Everyone is churning out a steady stream of blog posts, status updates and newsletters. Thousands of blog posts on the same general topics are added to the internet daily as businesses try to work their way to the top of search rankings....

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