Build a Brand Through People

Build a Brand Through People

Real branding is so much more than a logo on your business card and letterhead. A true company brand encompasses what you want people to think and feel about your brand. So your logo and color choices are important, but they are only part of the equation which must...
Does Your Website Look Good Everywhere?

Does Your Website Look Good Everywhere?

It seems like just yesterday when everyone used Internet Explorer and had basically the same size monitor. It was easier to design web sites back then. Sure the technology was cumbersome, but once you had a site up and working it looked essentially the same for...
5 Ways to Combat Reader Distraction

5 Ways to Combat Reader Distraction

  Have you every watched an old movie and noticed how much slower they move? It isn’t just an illusion, there are longer pauses. Slow sweeping pans of the camera as the director zooms in for a close up and lingers on the face of the actor or actress as they...
Say Goodbye to Move Forward

Say Goodbye to Move Forward

A few weeks ago, Copyblogger, one of the leaders in the content marketing industry made a startling announcement. After much consideration, they were going to shut down their Facebook page. For a content marketing firm, with more than 38,000 fans this was not a...
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