When You Are Not Playing at Home

When You Are Not Playing at Home

As the football season is winding down and basketball season is heating up, teams know there is an advantage to playing on their home field. Beyond the familiarity with every inch of the field, there is the supportive crowd which cheers them on and gives them the...
All in the Family

All in the Family

Designing a logo for a new product within a well established brand is a challenging assignment for any designer. Unlike a completely new company or product there are already colors, fonts and guidelines connected to the brand. To find just the right balance, you need...
What Will Be Hot in 2015

What Will Be Hot in 2015

It’s December and there’s an annual tradition that marketers love even more than the arrival of Santa, kicking around predictions about what will be hot (or not) in the year to come. There’s no shortage of ideas and suggestions on what the big trends...
Happy Holidays from the ‘Peg

Happy Holidays from the ‘Peg

Dear Readers, So 2014 is almost over. It has been a year of ups and down, lots of wonderful hellos and sad goodbyes, good food, fun road trips, some art projects which only resulted in minor injuries, great work for clients and lots of laughter along the way. If you...