Make Pictures Part of your Web Design Strategy
Lately, I have been seeing a lot of bloggers adding images to their posts. And if you are paying attention, you have probably noticed many more pictures on our blog too. Why? There are several very good reasons to add pictures to your blog and web design strategy: Google and other search engines are doing a much better job of indexing images. The picture gives you one more hook for search. Pictures attract the eye. As people scan your blog archive, they are drawn to the posts with an image. Images can reinforce or expand the ideas presented in the blog post. The trick is to pick the...
read moreBoring Brochures
The graphic designers I have worked with over the years have always enjoyed the challenge of creating consumer product ads and brochures. Engaging images, and quirky, fun text treatments allowed them to stretch their creative muscle. Recently, we worked on a series of graphic design projects for companies selling commercial and industrial products. The challenge for Taylor has been finding ways to present technical information in a format that is engaging and easy to read. The lesson for small business owners: Even if you have a “boring product” you don’t have to...
read moreBodywise Long Distance
We recently finished a web project for Bodywise Therapeutic Massage located in Ann Arbor Michigan When you look at the site, it is simple, clean, and functional, but there isn’t anything extraordinary about the site. Despite it’s simple appearance, it is one of the most important sites we built at Roundpeg last year. Why? Because the entire process: selling/building/training/was done remotely. We never met the client face to face. For an organization as personal as Roundpeg, this was a challenge, but what we learned in the process will be a huge benefit in 2011 and...
read moreDon’t Forget to Stop … And Listen to The Music
This is the fourth in a series of VBlog’s produced by Another Cool Design. Originally shared as a blog post almost a year ago, this is an example of how we miss great opportunities when we aren’t paying attention. Roundpeg Video Blog #4 – Joshua Bell from Another Cool Design on Vimeo. Want to see the entire Joshua Bell video?...
read moreFan Pages and Web Pages
These days, everyone form Nike to Nordstrums has a fan page. As I watch this growing trend I wonder why? The answer: With millions of users, a facebook fan page puts your brand where your customers are hanging out. The viral nature allows you to connect with customers and prospects in a more relaxed setting. The technology makes it easy for your fans to introduce your company to others. And the process works! In a recent study,Syncapse determined the average value of a Facebook fan is $139. Fans shop more often, spend more and refer more. So with all the activity on Facebook, do you...
read more
