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Marketing and Technology Updates for Small Business Owners

Don’t Send that Email

Don’t Send that Email

Does the title seem a little strange coming from a company which actively promotes email marketing? What it should say is this: Don’t send that email, until you read this. These days almost every business is sending some type of email marketing. Unfortunately,... read more
The Post-Vacation Plan

The Post-Vacation Plan

You’re looking out the window of seat 15A on the flight back home. The ocean is getting further away as your week of R&R has come to a close. It’s time to switch the margaritas back to water, since work starts at 8 a.m. sharp. As you look ahead to what is waiting... read more
What is Visually Strong Web Design?

What is Visually Strong Web Design?

You’ve met these websites before. They’re bold and clear-sighted. Or maybe they’re quiet, but solidly anchored. Maybe both. Either way, they’re attractive and effective at persuading you to take action. You might describe them as visually... read more
Truman

Truman

Having office pets provides hours of laughter and joy. But when it is time to say goodbye, there are lots of tears too. This week we said good bye to Truman, the lovable, somewhat smelly gentleman who charmed his way into our hearts.   From the moment he walked into... read more
How to Have a Killer Brainstorming Session

How to Have a Killer Brainstorming Session

Everyone benefits from creativity and fresh ideas. Even if you don’t work in an explicitly creative industry, finding new ways to solve unique problems is a valuable skill. Odds are you’ve found yourself part of a group meeting at one point or another,... read more
How to Get a Business Email Address

How to Get a Business Email Address

If you’re just starting your own business, you know it’s a lengthy process. Write a business plan, get training and find a mentor, confirm a location, get financing and many more steps besides. Some of the most exciting early moments come when you register... read more
You Need More than Big Data

You Need More than Big Data

These days everyone is talking about big data and how important it is for your business. Now don’t get me wrong, I am a numbers geek and love data, but by itself it isn’t enough. Big Data is just the beginning Data measures performance. You can tell if... read more
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