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Entrepreneurship- Small Business Marketing Plans
Small Business Marketing Plans–If you are a small business owner or independent sales professional and you are working on, thinking about or reading about creating a marketing plan STOP!! Read further to find out why… When I first read this paragraph, I was ready to fight with the author, because I think you do need a plan. But as I read, I realized what the author was really saying was maybe you don’t need a formal plan, but you need to think through the...
read moreLinkedIn-Social Network you Cannot Live Without
LinkedIn is often overlooked in the world of social media, but I have to agree with Jennifer Laycock – LinkedIn is much more than just another place to “add your friends.” For job hunters and sales people with specfic targets, it’s actually one of the world’s best networking tools. Are you Linkedin? Read full article. I have been a fan for about 9 months. Here is a link to an article I wrote on the same...
read moreDon't Make These Networking Mistakes!
This is a great article on 10 Biggest Networking No-Nos written by Liz Ryan for Yahoo While directed at job hunters, her comments are right on target for every networker. This was my favortie: 7. I Practiced It; I Have to Deliver It Spitting your “elevator speech,” unsolicited, into a new acquaintance’s face is a major networking faux pas that happens far too often. Conversation is a give-and-take activity, and isn’t built to enable either participant to launch a 30-second-or-longer monologue about his business. Wait...
read moreDon’t Make These Networking Mistakes!
This is a great article on 10 Biggest Networking No-Nos written by Liz Ryan for Yahoo While directed at job hunters, her comments are right on target for every networker. This was my favortie: 7. I Practiced It; I Have to Deliver It Spitting your “elevator speech,” unsolicited, into a new acquaintance’s face is a major networking faux pas that happens far too often. Conversation is a give-and-take activity, and isn’t built to enable either participant to launch a 30-second-or-longer monologue about his business. Wait...
read moreMarketing Advice from an Accountant.
Written by Amy Rowe Wow, now this is strange. I am linking to an article I found on Home Tax Business.com, but the author made some good points on how to let others know you have started your new business! 1. Issue a press release. 2. Write an article for the local newspaper. 3. Tour the small business circuit. 4. Offer current client incentive for referring family and friends your way. 5. Start a blog. While specifically written for accountants, this is good advice for anyone. Read the rest of the...
read moreJulie Bauke's Tips on Networking
Consultant Julie Bauke believes Networking is the process of building mutually beneficial relationships in support of business and professional goals. In this 10 minute video excerpt of her CalCPA presentation she shares practical tips and techniques on how to make your networking more...
read moreJulie Bauke’s Tips on Networking
Consultant Julie Bauke believes Networking is the process of building mutually beneficial relationships in support of business and professional goals. In this 10 minute video excerpt of her CalCPA presentation she shares practical tips and techniques on how to make your networking more...
read moreIncreasing Web Traffic With Technorati
In an attempt to increase visibility for the Roundpeg Blog, I am linking to Technorati Technorati Profile
read moreOne Page Marketing Plan Anyone Can Use
Marketing tips by Ivana Taylor According to Ms. Taylor – Planning sucks. Obviously, like me, she spent more then a little while in corporate America. And in that environment, it is hard to walk away believeing planning has any value at all. But for the small business owner, planning is an absolute necessity if you want to be successful. So how do you plan productively? Spend more time on the process then the form! In her article, she provides some wonderful one-page forms you can download. Contine reading. And if you need help...
read moreThe Marketing Project – Open Your Customer's Mind
Have you ever looked at a piece of fine art, and wondered what the artist had in mind? The artist knew, but once released into the market, the meaning is open to interpretation. As a business owner, your business is like a piece of art, and the ability for consumers to interpret what you have in mind can often mean the difference between success or mediocrity. Do you think you are what your customers think you are? Read full article. Then consider conducting the suggested survey to find out for...
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