Know Thy Business
In order to be a success in life, you must know thyself. In order to be a success in business, you must know thy company. Does it all sound just a little too metaphysical and self help-y for you? Stick with me. In order to have a successful business, you must understand your own strengths and weaknesses, as well as those of your staff. Even the best built team will have flaws: too many introverts, too little attention to detail, too big and unwieldy. By understanding these deficits, you can position your company in a way that can minimize their impact. You must also know your audience....
read moreRoundpeg in Three Words
One of the most interesting and sometimes difficult question a business owners should answer as they write their first business plan is this:What are your company values? This is different then your mission, which is why the business exists or your vision, which is a snapshot of where you will be in five years.Values are about the core or soul of your business. When I started Roundpeg, I envisioned a team building and strategic planning company. The values were a direct extension of me: Creativity, Collaboration and Positive Energy. Those where my three words. Ok, so positive energy...
read moreThe Web Strategy Organization Chart
Oli Gardner wrote a blog post, which is actually a small novel, outlining a six month plan to improving your search position. In it he, outlined the elements which come together to create an effective web strategy. I found this graphic after I set up our First Quarter Seminar Series, but I wasn’t surprised to see how closely our course schedule lines up with these elements. Start with Your Website - As you can see from his infographic below, the landing page is at the center of the process. No matter how many of the pieces you put in place, if you don’t have a good website and...
read moreStart the Year Right
I love New Year’s Day. On this day almost anything seems possible. Closing the books on 2011, it is time to plan for the year ahead. And just like every year for the last ten years, I am putting the finishing touches on my business plan. While not as formal as the plans I wrote in the early years of the business, I still spent time reviewing goals and tactics. I focused on mapping out some of the big changes we need to make in the months to come if we want to hit our year-end sales goals. As I reviewed my plan I spent some time researching what other business consultants were...
read moreThat’s A Wrap, Week Ending Dec. 23
Winter officially started this week…..and still it rains here in Indianapolis. Maybe Santa will show up this year in an ark instead of a sleigh? In case you’ve been busy with holiday preparations, here’s a recap of what was on our mind this week. Happy Holidays from the crew at Roundpeg. Saturday – Faces of Roundpeg: Can I Help You? Amy, Annalise & Erica A few of the many young professionals who began their careers at Roundpeg and helped us grow into the company we are today. Sunday – How to Make the Social Media Boom Last In another guest post by Lindsey...
read more2011 Greatest Hits
We write a lot of blog posts for Business Notes from Roundpeg. We average eight to ten posts a week, on topics we think small business owners will care about: marketing, social media, networking, web design, strategy and team building. Some posts are serious and some are informative, some of the posts are sentimental and others are rants. Each of the members of Roundpeg writes posts from time to time and we regularly invite guests to join us as well. The blending of our different voices has created a blog which really represents who we are as a company. We watch our statistics to see...
read more317.569.1396
 |
 |
 |
|
||
 |
|
 |
|
||
