Meet Roundpeg
Helping Small Businesses Become Big Businesses
Running a small business takes a lot of brains, guts, and heart. We know because we’re a small business. We know how hard it can be to juggle the demands of managing your business with creating marketing strategies to bring new customers in the door. That’s where we come in. Let us help your small business become a big business with simple, cost-effective marketing strategies.
At Roundpeg, we take marketing seriously–but we never take ourselves seriously. Come drop by our little white house (Would you like coffee, water, or Diet Coke? Are you allergic to cats or dogs?) stuffed full of crazy animals and passionate people, and give your marketing a tune-up. Meet the team who can make it all happen.
“I am a teacher at heart. I love watching the light in someone’s eyes as they grasp a new idea, understanding how it applies to them.”
–Lorraine Ball, Creative Director
As Creative Director, Lorraine is typically at the center of the managed chaos that is Roundpeg. With more than thirty years as a marketing professional (lie, tell her she doesn’t look that old) Lorraine keeps Roundpeg popping with a never-ending stream of new ideas.
A native New Yorker, Lorraine is a Hoosier by choice, and is committed to fostering growth and entrepreneurship in her adopted city. Recognized by the Indianapolis Business Journal as a Woman of Influence, she is an active member of the local Indianapolis business community.
When not at Roundpeg, Lorraine can be found sharing what she knows in seminars and presentations around the country. She has a BA from Queens College, City University of NY, and an MBA from the University of Texas at Dallas.
“My favorite artist is Andy Warhol. He had this ability to take ordinary objects and make them interesting. In a way, that’s what we do, too: we make sure your business stands out.”
–Jenna Giles, Art Director
Jenna joined the Roundpeg crew to push her creative limits and continue learning about art, design and business. As Roundpeg’s Art Director, Jenna transforms clients’ concepts into works of art for for ads, collateral, and Web designs. She makes everyone look good, with innovative branding designs and beautiful graphics.
With terrific organizational skills, Jenna makes herself look good by keeping her work station organized and clutter-free, something the rest of the Roundpeg team aspires to. She graduated from IU’s Henry Radford Hope School of Art with a degree in Graphic Design.
“Everyone has a story to tell, but not everyone has the tools to tell it as eloquently as they deserve. I’ll never get tired of taking those stories, condensing them to their essence, and turning them into things that make people laugh, cry, and whip out their wallets.”
–Allison Carter, Director of Communications
As Director of Communications, Allison deals with everything word-related. That could be everything from writing a press release for a manufacturing company to tweets and Facebook updates aimed at kids. She’s crazy about social media, and has an encyclopedic knowledge of truly worthless information. Her favorite sentences always start with “Did you know…?”
Allison is a graduate of Elon University in North Carolina with a degree in Corporate Communications. When she isn’t tweeting furiously, she can probably be found laying in her beloved hammock or looking for new documentaries on Netflix. She’s always there to keep the office in line with snappy comebacks and off-the-chart sarcasm. She’d tell you more about herself, but she’s needed on Twitter just now.
“Roundpeg is crazy. Working here is a lot of responsibility, but to me, it feels like playtime. It’s nice to play mom to a group of adults sometimes instead of my own kids!”
–Rebecca Pfieffer, Office Manager
Rebecca is the official office mom at Roundpeg, but when she’s not keeping the team sane and stocked with caffeine, she makes sure everything runs smoothly. Her job isn’t the most glamorous, but the office just wouldn’t work without her. If you call the office, chances are you’ll hear Rebecca answering the phone with a smile.
When not keeping the office in line, Rebecca enjoys long walks with her dogs, knitting, and playing mom to her three actual kids.
A graduate of The Ohio State University, Rebecca holds a BA in Business Communications and a Paralegal certificate.
“For me, the perfect website is a voice that works hard to earn the right to look good.”
–Peter Wolfgram, Project Manager
Peter is a graduate of Grand Valley State University in Allendale, Michigan. With training in advertising strategy and brand development, he is an experience-taught designer with a love of high-impact visual communication.
Peter works through the whole design process, from basic set-up to customization and the website launch day. After spending all day putting up gorgeous websites, he puts in serious hours trying new graphic design ideas and discovering fresh music online.
“Every transaction starts with a relationship. I help our clients start those relationships and grow their business.”
–Whitney Brown, Account Coordinator
Whitney is currently a student at Ivy Tech studying Business Administration. At Roundpeg, Whitney works to build strong ties between customers and the creative team, resulting in great marketing with a big payoff.
When not working at the ‘Peg, Whitney spends time with his four dogs and is passionate about all things automotive.
“I love making people happy. Technology has made it easier to spread the happiness to customers.”
–Tamre Mullins, Digital Specialist
Tamre is the newest addition to Roundpeg as a digital specialist. She’ll be working with clients on AdWords campaigns, social media accounts and providing content creation. She’s a sponge for knowledge and enjoys learning marketing campaign tools and services. Tamre has a knack for connecting people over social media networks. Need to know where to eat in Encinitas, California? Tamre knows someone to connect you to over Twitter.
Tamre is a resident of Fishers where she lives with her husband, daughter and cat. She loves to bake and cook for her family and coworkers. She also enjoys a great beer. In addition to being a past board member for the Beer Bloggers Conference, Tamre is a Cicerone Certified Beer Server. She’s an active volunteer in the local craft beer and food communities.
And Don’t Forget the Animals
An equally important part of our team are the dogs and cats who have made Roundpeg their home. Clyde, Truman and Penny. They offer stress relief and make us laugh, and each one is a terrific salesperson in her own way. How can you say no to us when there’s a fluffy cat curled up in your lap?
Clyde leads a confused life. Despite her name, she’s actually a girl. It’s a long story.
Clyde is the sassy trouble maker of the office, and when she’s not sleeping and furiously shedding white hair, she makes it her duty to haze interns, new employees and the other office animals.
Helping us heal our broken hearts after losing Maybee, Truman is a gangsta with a heart of gold. While he looks at you with attitude, nothing makes him happier than to be snuggled up in someone’s lap.
Penny joined Roundpeg as a puppy. Still small enough to cuddle, this small bear -like creature will quickly outgrow our arms and laps. But when she does, she will still bring her sweet temperament and sense of style to Roundpeg.
Roundpeg, an Indianapolis marketing strategy firm, is focused on helping small businesses become big businesses. We offer comprehensive marketing services including marketing plans, marketing budgets, marketing calendars, web design, graphic design, branding, social media management, social media strategy, public relations, ghost blogging and much more. We are a WBE certified business in the city of Indianapolis and the state of Indiana.