Public Relations

PR is the glue which ties your marketing together. We help you craft consistent messages, weave them throughout your marketing, and distribute those messages to a range of media outlets to increases your visibility and reach.

What people say

"With Lorraine 's experience working in high places for such mega-corporations as Carrier and Conseco, she brings a wealth of experience not normally possessed by small marketing firms. Make no mistake, while the organization may be small, their efforts are very sharp and to the point. Many small marketing firms use a scatter-gun approach to marketing - hoping each shot will at least hit something, with precious little accountability built into the process. Roundpeg hires marksmen and they always hit what they shoot!" 

– Marla M. Williams, Managing Member, ASSOCIATED IMAGES.

Roundpeg PR Strategies:

  • Website – This is the conerstone of your public image. In many cases a simple, blog based site will suffice.

  • Establish yourself as an expert author. Using existing content, post articles around the net, submit short snippets at your blog to publications. We have a list of approximately 35 on-line resources where we will submit your content to improve your visibility with search engines.

  • Blog Seeding – Using a Google automated search, select key relevant terms to find others who are writing on similar subjects. Build your on-line presence by commenting on their blogs with links back to your blog and articles.

  • Press Releases – Announcing your news and submiting to on and off-line media.

  • Electronic Newsletter to stay connected with clients, prospects and referral sources .

  • Video - The world is going to YouTube. Even Queen Elizabeth of England sent her holiday message via YouTube this year, what about you?

Read "The New Rules of Marketing and PR" by David Meerman Scott