What I Learned at BlogIndiana
Every summer ( at least for the last four years) the bloggers and social media geeks of Indiana converge at Blog Indiana. This year was no different. During the two day event I had a chance to catch up with old friends, meet twitter friends face to face and and even make a few new ones. I tweeted my heart out, and took pages of notes of things I should, could or want to be doing. It will take a few weeks ( maybe months to sort through all the great ideas. It was a jam packed two days, but some of my favorite moments were: Jay Bear opening the conference with numbers. Ok, so I...
read moreAug. 11 Small Business, Big Reach
We all know that huge companies like McDonald’s, Chrysler, and Delta are using social media for PR, advertising, and customer service. But what about the little guys? How are your neighborhood butcher, baker, and candlestick maker using social media to promote their own business? Indianapolis Social Media and Small Business That is going to be the topic of my presentation at this year’s BlogIndiana Conference. I will be combining data gathered from a survey of small business owners on how they use social media with case studies featuring success and lessons learned with some...
read moreSocial Media: Repetition, Repetition, Repetition.
At BlogIndiana I heard an interesting statistic : Approximately 75% of the visitors to your blog or website are first time visitors. This didn’t sound right, surely people were coming back again and again. But I checked my own statistics and sure enough, 72% of my guests were first timers. All that new content I was generating, was it going to waste? If I just wrote the same post over and over again, who would know? Well I believe it isn’t going to waste, because every post builds SEO bait. At the same time, the practice is improving my writing skills. The fact that 3/4 of my...
read moreBlogIndiana – Be There
One of the coolest events of the year, (atleast for local bloggers) is BlogIndiana. This two day event brings together experts and rookies sharing advice, ideas and strategies. It is a great way to connect off line, with people you have met online ( And in many cases the conversations continue back on line, long after the event is over.) I will be attending the first day of BlogIndiana again this year. There is a terrific line up of speakers, and it was tough to decide on who I would check out and who I would unfortunately have to skip. Will you be there? It promises to be a great...
read moreThe Power of Social Media
A few weeks ago, the Roundpeg crew attended the first Indy Social Media Happy Hour. It was a fantastic event put on by Will Hardison of Mediaplug, the Team from BlogIndiana and Scott Wise of Scotty’s Brewhouse. The event gave us the opportunity to witness the true power of social media in our everyday lives. The Indy Social media Happy Hour did not send out e-mail invites, did not advertise on a single website, and did not make one phone call. The only way someone could find out about (and register for) the event was to hear about it on Twitter. Initially, only 100 tickets were...
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