What is New at Rainmakers?

Posted by on Mar 21, 2011 in Networking | 0 comments

I caught up with Tony Scelzo in a noisy coffee shop recently, and we talked aobut some of the changes at Rainmakers.  An integral part of the Indy small business community, working with AddressTwo, they have automated the process of making strategic connections and managing contacts.   They are, as Tony says, the eHarmony of business.   To learn more, listen to our conversation: Podcast Powered By...

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In CRM – Relationship is Key

Posted by on Jan 18, 2011 in Networking | 2 comments

In a blog post a few weeks ago, Chris Brogran admitted, that despite his best intentions, he was not staying in touch with people as well as he would like. He pledged to try to make his business more human in the year to come.  His comments made me think about my own business. Roundpeg has been around nine years, so it predates many of the popular social media tools.  My relationship building routine, today relies heavily on social media, but has other legs as well.   A CRM (Customer Relationship Management) system  has been a part of my business since the beginning. Starting with a...

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Episode # 12 – Letting Go

Posted by on Jan 2, 2010 in Marketing | 0 comments

Recently, I sat down with Nick Carter, the owner and developer of AddressTwo, a simple CRM tool for small business owners. More than just an address book, AddressTwo is a powerful tool to help you manage your contact list, transforming a spread sheeting into a marketing engine. In this interview we talked about the challenges small business owners face, when it comes to “letting go”. If your business is going to grow, you will ultimately need to hire people and delegate some of the tasks, including contacting and maintaining relationships with some of your clients. In this...

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Episode 8: Market Segmentation with Nick Carter

Posted by on Dec 7, 2009 in Marketing, Networking, Video/Audio | 1 comment

Recently, I sat down with Nick Carter, the owner and developer of AddressTwo, a simple CRM tool for small business owners.  More than just an address book, AddressTwo is a powerful tool to help you manage your contact list, transforming a spread sheeting into a marketing engine. This process begins with segmenting your data.  And as Nick explains, segmentation is not just for big business.  Anyone can improve the quality of their communication by breaking their contacts into smaller groups who share something in common. To hear the conversation simply click this link If you would like...

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Work While You Sleep

Posted by on Nov 1, 2009 in Marketing, Video/Audio | 2 comments

As a small business owner, there are always so many things on my to do list.    Running the business, delivering projects to clients, working with my staff, meeting with prospects, sending proposals, networking, etc.   Sometimes I wish I could clone myself, or work while I sleep. This week, Barb Jones, of  Stellar Infusionsoft Coaching explains how CRM tools allow a small business to do just that! Barb explains that contact management software lets you keep track of prospects and clients, but a CRM system allows you to automate the process.  Now you can stay in touch with clients...

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