Is Facebook Showing Your True Face?

The majority of the small business owners we surveyed indicated they had a Facebook profile. In addition to the popularity of this media, research has shown there is a real dollars and cents connection between the number of fans  and your bottom line. Each new fan is equal to $139.  While that may not seem like a lot of money, when you start adding hundreds of new fans, the sales start to add up. New tools allow you to carry your brand image from your website and business cards through to your Facebook Fan Page. Customized landing pages like the one we created for Roundpeg or Hazel...

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