Fresh Choices for Life Options

Amy Barnes is the owner of Life Options, a relationship and individual life coaching and counseling office located in Indianapolis. She asked us to design the logo for her primarily female practice,which conveyed both a sense of calm and strength. We selected purple, a strong feminine color to convey the feel of confidence Amy helps her patients find. We chose a calm, fresh shade of green to represent peace and calm.  Since Amy is inspired by eastern meditation we used a font that resembled bamboo, resulting in a professional and beautiful logo for her business.

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Beehive: Creating a Buzz with Your Logo

When Deb Beuhler of Beehive Communications started her business she came up with a company name which combined her two passions: writing and beekeeping. Initially I thought it was a bit of a stretch, but the more we talked, the more sense it made.  She believed that communication was the the “hive” of business. She wanted a design which was playful and lively, and had a sense of motion.  The result, a bright  yellow logo, with a bee flying through the design.  The pieces work well together or separately, with the bee making an excellent footer on the bottom of sales...

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Revolution Eyes

One of the goals of Dr. Jeremy Ciano’s practice, RevolutionEyes, is to provide unique care to all his patients. We wanted to transform this into a logo by creating something that was modern and edgy yet still traditional enough to be synonymous with the optometry industry. We also needed to create a logo that would look good when enlarged onto a sign. So we used a modern font with a traditional color scheme, with a circular eye shape in the background. Click here to view the RevolutionEyes website.

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Simplexity

For Simplexity, we had a two part challenge, to find a name and design the logo for this created innovative software development firm.  Targeting larger firm, in more traditional industries,  they transform complex processes into simple programs. We combined these two elements -simple and complex- to create the name. The two shades of blue convey the blending of these elements.

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Streamline by Design

Creative. Innovative. Organized. Those can be three tough words to illustrate in one logo. That was the challenge we took on in the design of a new logo for Streamline by Design. Streamline by Design is a professional organizing company. When Leslie, the owner, came to us, she just had a text treatment. We fleshed it out to create a true logo which she can use to build her brand across brochures, web, and all of her other collateral. Although Leslie came to us with a specific vision (she liked shades of blue and boxes), she was also incredibly open to our ideas. We went back and forth with...

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