Lifetime Value of A Customer Worksheet
Simply click here to download the Lifetime Value of a Customer worksheet. It will open an excel sheet you can save to your desktop or folder. Please feel free to share this link with your clients and associates. For more information about our eCourses and other marketing tools, be sure to check out: Free Stuff OnLine...
read moreEveryone Is Still Not Your Customer!
For years, I have been trying to convince my clients that “everyone” is not their customer. Many small business owners are afraid to focus on a niche, because they are afraid they will miss out on an opportunity. Selecting a niche and targeting your message on a specific segment will not prevent you from working with others. Targeting simply forces you to focus your resources and attention on the most profitable segment. Seth Godin hit the nail on the head when he said: The problem with “everyone” is that in order to reach everyone or teach everyone or sell to...
read more317.569.1396
 |
 |
 |
|
||
 |
|
 |
|
||
