A Tale of Two Websites

We recently had an interesting challenge: to design “sister sites” for two related but separate companies: Polaris Property Management and a blog for Polaris Real Estate. For Polaris Property Management, it was a redesign of their existing site, but the blog is meant to compliment danbaldini.com, the existing site for Polaris Real Estate. At first glance, the pages don’t look so different. They share a similar simple style, and clean style, along with Taylor’s great banner artwork. However, the content and function of the sites are very different. The Polaris Manage...