Jeb Banner’s Advice on the Future of SEO

Posted by on Nov 4, 2011 in Branding, Marketing, Social Media | 1 comment

I had the great pleasure of attending the Indianapolis American Marketing Association (AMA) October luncheon.  Jeb Banner, CEO of Indianapolis-based Smallbox, shared his insight on where SEO is going in a presentation titled, The Future of Search Engine Optimization is the Digital Brand Ecosystem. According to Jeb, we are in the middle of a big shift where we are no longer in control of our brand. Our brand lives in a digital world where it is measured and weighted by Google and Bing. He explains that a digital ecosystem, like any ecosystem, sustains life by continuously replenishing the...

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Why Prospects Hate Your Website

Posted by on Jul 11, 2011 in Events, Video/Audio, Web Design | 0 comments

No one designs a website to deliberately turn off clients, prospects, and search engines, but all too often that is the end result.  In this intimate workshop, we will review the most common mistakes web designers and small business owners make.  The working session will include general tactics and a review of your website.  We will evaluate: navigation, copy, animation, pictures, page titles, keywords, and much more. Want to learn more? Join us for the next session of :  Why Prospects Hate Your Website.  Wednesday, Aug. 3rd from 8:00 – 9 AM Offices of  Trustpointe, 6666 E. 75th...

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Taking SEO Into Your Own Hands

Posted by on Jul 19, 2010 in Social Media | 0 comments

Every once in a while, we get a client who doesn’t just talk about wanting the best ranked website in their field, they are committed to going the extra mile to stand head and shoulders above their competitors. Dr. Jeff Yoder of Meridian Chiropractic is one of those clients. Dr. Yoder understands the importance of measuring each and every marketing effort he puts forth when trying to reach clients. When we build sites in WordPress, we do several things to improve the overall search rankings of a site. We use All-In-One SEO to title pages. We work with the clients to develop a list of...

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WordStream Launches SEO Toolset

Posted by on Apr 20, 2010 in Social Media | 2 comments

I guess I have finally become a “legitimate blog” in the eyes of the tech community.  Why do I say that?  I am now getting press releases about new software and tools. Check out this release from WordStream. They are launching a new  SEO Toolset with Advanced Keyword Research and Content Optimization Features While not for the average small business owner, this new search engine optimization software provides marketers, bloggers and website owners with host of keyword discovery and content authoring tools.  If you are investing in PPC this tool may give you valuable input as...

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New Niche Marketing Tools

Posted by on Dec 16, 2009 in Social Media | 0 comments

I have finally arrived as a blogger! I am now receiving press releases to share on my site. I received this one from Wordstream.  After I got over the initial shock and residual feeling of being flattered, I actually read the release.  I decided to share it with my readers because I think the tools will be valuable to small business owners trying to manage their SEO and PPC campaigns. WordStream Launches Two Free Niche Marketing Tools for SEO and PPC WordStream adds to their suite of free search marketing tools, introducing two new products to help search marketers better identify...

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