Small Business Web Design Trends

We are currently working on eight different small business web design projects. In addition to the juggling and scheduling challenges which come with that many projects, there are the design questions. It is easy to fall in.  to a routine and build every site on the same template. With Jenna and Peter’s graphic skills it would be easy to make each one look different, but I would get bored. I love to push the envelop by finding new looks and new themes. As we look for new themes I have seen design elements over and over.  Here are just a few of the small business web design trends...

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That’s A Wrap, Week Ending Nov. 11

Hard to imagine that we are just shy of the middle of November. Seems like we’ve had a normal Indiana week of wait an hour and the weather will change. Pretty sure that these last few warm Fall days are soon to be over as the colder winter weather moves in. We’ve had to turn the heat on at the Roundpeg headquarters but that doesn’t mean we’ll be hibernating this winter. We’re busy with client work as well as strategizing for 2012. If you’ve not had a chance to read our blog this week, this is what you missed: Saturday – The Faces of Roundpeg:...

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Why Google+ Sucks (But We’ll All Use it Anyway)

Oh, Google+. What are we going to do with you? You’re the awkward late party crasher who’s trying to horn in on the conversations and make everyone do things they really don’t want to do. Things were going so well–we’d reached equilibrium with the social media Big 3 (Twitter, Facebook and LinkedIn), and then you came along and had to reinvent the wheel. As humans, we only have so much to say. The status quo social networks seemed to cover all the bases: Facebook for friends, family and informal interactions, LinkedIn for all things professional and Twitter for...

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Use RFP’s to Interview Your Clients

Today’s guest post is by Vicki Bohlsen the president of Bohlsen PR.  Her topic:  The RFP and how tot participate in the process in a way which helps you determine if the project is right for you.  Would you take a job without meeting your new boss? I’m sure you’ve participated in the RFP (Request for Proposal) debate. To answer them or not, that is the question.  I know people say they would never an answer an RFP, and I know people who search them out like black jelly beans and answer any and all they can find. I’m probably somewhere in the middle. I’m of the belief that...

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Build Awareness with Twitter Contests

Twitter is maturing as a marketing tool. Today, savvy business owners know they can do more then just blast micro marketing messages across the platform. Many traditional marketing strategies can be applied to this medium with only minor adjustments.  For example, consider the contest or giveaway. A long standing way to build awareness of a brand, new product or service, contests can be easily run through twitter.  And for small business owners with a limited budget, this is a wonderfully inexpensive way to build awareness. But before you dive in, Zach Cole of Edelman Digital has a few...

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