Episode # 5 More Than A Few Words: Twitter for Business

I had a chance to sit down with Michael Reynolds, owner of Spin Web recently.  We talked about how small business owners can use Twitter as part of their overall marketing strategy. Michael suggests small business owners should make Twitter part of their overall networking plan, using it to extend relationships created at live, off-line events. A valuable search tool, he uses it to look for business opportunities and keep up with news and events.   The “real time” nature of Twitter, he suggests makes it a more productive search tool then Google in certain situations. In...