February Press Refresh: Blogging Strategies

Search engines are getting smarter every day.   Keywords and meta tags are no longer enough to drive traffic to the website for your small business.  Search engines are looking for real, relevant and timely content.  The best way to do that? Blogging. That’s why we include blogs into every site we design. You know  you should be blogging regularly but have no idea what to talk about every day. It’s okay, we’ve got you covered. We believe in continuous ongoing education for all of our website design clients, so we’re offering a crash course on blogging strategies...

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Sometimes What’s Old is New Again

We write one or two posts a day for our blog. Some of them attract lots of traffic comments and interaction, others come and go, mostly unnoticed. Why? Sometimes a title is particularly catchy, other times it is the topic itself that generates a response. But many times, our content is lost in the overwhelming sea of information. There are too many posts by too many interesting writers, too much noise on social channels or we didn’t work hard enough that day to break through. It is frustrating, because some of my favorite posts are overlooked. That is why I really like Tweet Old...

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One Small Step for Man, One Giant Leap for Plumbers

The Greater Indianapolis Plumbing-Heating-Cooling Contractors Association (GIPHCC) wants YOU to hire a licensed plumber. They protect consumers from dubious “handyman trucks” through contractor education programs, television commercials and a brand new website that makes it easy to find licensed plumbing contractors. Based in Indianapolis, the GIPHCC’s membership is a diverse gathering of individuals and representatives of commercial firms. For their new website, they wanted to make a space for their members to sound off on industry news and communicate directly with...

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January Press Refresh: WordPress Review

It is a new year, and time for new resolutions. How about making yours to whip your website into shape? We can help. At Roundpeg, we believe in empowering our website design clients to maintain and tweak their websites, continually improving their content and SEO. Keep your resolution by joining us for Press Refresh. Press Refresh is a series of seminars offered on the third Tuesday of every month. These courses are open to all Roundpeg web clients. If we built your site, you’re more than welcome. It’s our way of helping you continue your web education. January’s class will...

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Creative Compromises to WordPress Limitations

In web design, user-friendly, content-rich sites are a must. Building websites on a WordPress platform allows Roundpeg to provide our clients – mostly small businesses with limited time and resources to manage their sites — with an easy-to-update web presence. Although it allows our clients to do a lot of great things, WordPress does have its limitations. For current client, Shade Tree Farm, LLC, we encountered one such limitation. WordPress is a content management system, which allows users access to pre-built themes for designing their websites (At Roundpeg, we prefer Elegant...

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