That’s a Wrap, Week Ending April 1
This was an record setting week at Roundpeg. We have seen a significant increase in our traffic as a result of our experiments with StumbleUpon and Linkdex. Prior to March our best month, ever was 5,980 visitors to the site. This month, we blew past the 10,000 mark.While some of it was “working the system” much of the results were driven by our content. Once again we have a mix of video, podcasts and blog posts. If you haven’t been here all week, this is what you missed. Saturday – Social Media at 25 and 50 It’s time to settle the debate about how age...
read moreThat's a Wrap, Week Ending April 1
This was an record setting week at Roundpeg. We have seen a significant increase in our traffic as a result of our experiments with StumbleUpon and Linkdex. Prior to March our best month, ever was 5,980 visitors to the site. This month, we blew past the 10,000 mark.While some of it was “working the system” much of the results were driven by our content. Once again we have a mix of video, podcasts and blog posts. If you haven’t been here all week, this is what you missed. Saturday – Social Media at 25 and 50 It’s time to settle the debate about how age...
read moreLinks: The Company You Keep
In business, as in life, you are judged by the company you keep. People look at your associates and assume you share similar values. The same is true of the internet. Google and other search engines assign values to your website, in part, based on the inbound and outbound links. The process of link building can be complex, confusing and time consuming. Done well however, the payoff can be a significant increase in the visibility of your website in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results. Large...
read moreEmail has a Role in Social Media Plan
With all the emphasis on Facebook, Twitter, and LinkedIn, it is easy for small business owners to lose sight of the role other social media, like eMail can play in a marketing mix. While most social tools can drive new visitors to your website, it is your email which will keep them coming back again and again. When done right, email will allow you to stay in front of your prospects till they are ready to buy. What do I mean by done right? Email marketing should contain information – tips, tools and strategies not just advertising Email should not be one size fits all. Take the...
read moreThe Modern Home
Recently we have had a series of projects with a common theme, companies offering home services. For two of the three sites we were upgrading existing, out of date websites. The third, was a brand new website. In each case, the business owners said almost the same thing, they were looking for a site with a clean, modern feel. This move to simplicity is common in most interior design books right now. Gone are the heavy, ornate pieces of furniture, replaced by simple, geometric designs, open spaces, and bright or calm colors. This same design style is migrating into web design,...
read moreWebsite Design on a Dime
Today’s guest post is by Nick Carter, author of “Unfunded: From Bootstrap to Blue Chip Without the Fuel of Round-A Capital.” This is the story behind the story, untold tid-bit that didn’t make the book’s final cut. For a newly forming business, there is perhaps no greater piece of the marketing puzzle than the website. Yet, for many business owners, the realm of website design and development remain shrouded in mystery. What is the difference between WordPress and a custom PHP-programmed site? Why do some vendors advertise websites for bargain prices like...
read more317.569.1396
